 | Hello, this is the World Coffee Leaders Forum (WCLF). This November, Asia’s No.1 knowledge platform WCLF is preparing the hottest stage in the coffee and F&B industry. In this week’s newsletter, we’re sharing updates on the plenary session structure, speaker lineup, expanded ticket benefits, and partnership opportunities. |
WCLF 2025, Plenary Session IntroductionWednesday, November 19 | 10:00 ~ 18:00 |
The plenary session, WCLF’s core program, takes place on the first day of the event. What you’ll gain from the plenary session - Keynote speeches Gain insights on future trends from industry experts.
- Insight sharing Access the latest strategies and innovative ideas in one place.
- Q&A sessions Ask speakers your questions directly and hear their answers.
- Panel discussions See industry challenges through diverse expert perspectives.
WCLF 2025: The Architects of Gastronomic Experience When taste, space, brand, and culture connect, how do we create experiences that draw consumers back again and again? Find your answers on the plenary stage. |
Plenary Session Speaker Lineup |
- Yannis Apostolopoulos SCA CEO pioneering specialty coffee education and quality standards, revealing the future of coffee education and Q grading
- Heeyoung Noh F&B branding master behind 4 trillion won in brand revenue, creator of ’Market O, Bibigo, and Olive Young’
- Mingyu Jung Space storyteller whose The Hyundai Seoul project attracted 500,000 seasonal visitors
- Morgan Eckroth Rising coffee icon with 9 million+ social followers, 2022 US Barista Champion, connecting online and offline coffee worlds
Stay tuned for our second speaker lineup announcement coming soon! |
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The plenary session offers direct access to cutting-edge industry trends and success stories to fuel your business growth. - Cafe/brand operators Looking to design fresh customer experiences
- Food service and retail professionals Interested in strategies that connect space, story, and brand
- Industry experts and practitioners Seeking connections with global leaders
- Entrepreneurs and startup teams Searching for distinctive brand stories and emerging trends
- Business owners & executives Developing future brand strategies and seeking inspiration for their teams
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Master Blend Pass Information - Seoul Cafe Show 4-day pass + Unlimited WCLF participation
- 20% discount available only in September
Want to attend specific sessions only? Purchase individual tickets for Plenary, Professional, Origin Adventure, and Champion sessions. Purchase easily through Yes24 Ticket or the WCLF official website. |
MasterBlend Pass BenefitsWe’ve packed all the key insights and special experiences that will lead the future of the coffee industry.
From insightful lectures by global leaders to world champions’ know-how, the journey of coffee from origin to cup, and Asia’s largest coffee exhibition!
Experience all these benefits with just one pass. |
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- Plenary Sessions Perspectives from Industry Global Leaders
- Professional Sessions Practical Strategies and Know-how
- Origin Adventure Secrets of Origins and Roasting
- Champion Sessions Special Recipes from World Champions
- Seoul Cafe Show 4-Day Pass Asia’s Largest Coffee Exhibition
| Limited-time offer! 20% discount this September only This month only: get the Masterblend Pass with all benefits at 20% off. Limited quantities available may sell out quickly. Don’t wait! book now! | |
WCLF Partnership Program For 13 years, WCLF has been a knowledge platform where global leaders discuss the future of coffee. Now, your brand can join this journey. - Leadership Positioning Stand alongside global industry leaders
- Brand Exposure Gain visibility among coffee and F&B professionals worldwide
- Business Connections Network directly with key decision-makers
Join partners who are shaping the future of coffee and F&B industries at WCLF. Contact : info@wclforum.org / 02-6000-6707 |
World Coffee Leaders Forum (WCLF) Designing a world where we live longer, wider, and together through coffee. In 2025, under the theme ’Architects of Gastronomic Experience,’ we craft a sustainable future at the intersection of taste and philosophy, brand and experience. Your philosophy shapes the future of the coffee industry. We look forward to connecting in our next update. |
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