Program
Origin Adventure Session
A taste experience shared with producers — discover the
true story behind each cup of coffee.
Taste coffees from global origins and hear first-hand stories from producers and
exporters. This is a unique opportunity for brands to communicate origin value to customers through storytelling.
- Industry Experts Specialists in origin-focused education, content, and marketing
- Brand Professionals Product development and brand story experts
- Coffee Explorers Enthusiasts seeking new coffee adventures
| Nov. 20, Thu – Cupping Room | ||
|---|---|---|
| 10:30 - 12:30 | Session 1 | Cupping Room (IWCA) |
| 13:30 - 15:30 | Session 2 | Gems of Aruka |
| 16:00 - 18:00 | Session 3 | Falcon Coffees |
| Nov. 21, Fri – Green Coffee Connect | ||
| 11:00 - 12:30 | Session 1 | Coffee Board of India |
| 13:30 - 15:00 | Session 2 | Asociación Nacional del Café |
| 16:00 - 17:30 | Session 3 | Farm/Green Bean Company Presentation |
※ Session structure, schedule, and speaker lineup may change during event planning. Updates will be shared as available.
IWCA 10:30 - 12:30
Discover coffees from IWCA member farms through cupping. These farms work to improve the livelihoods of women producers and strengthen sustainability.
Gems of Araku13:30 - 15:30
Experience the unique flavors
of coffee grown through
regenerative agriculture in India's
Araku Valley at our public cupping.
Falcon Coffees16:00 - 18:00
Falcon Coffees × Siruma
through cupping.
They connect farmers and roasters
to build a sustainable coffee market.
Green Coffee Connect : Free Pre-registration2025. 11. 21
A platform connecting origins and brands.
Producers, exporters, importers, and roasters come together to share ideas and connect for collaboration.