Britt Berg 2021

• Brand&eCommerce Director
• Intelligentsia Coffee

Global Session

Branding through Technology: Crisis into Opportunity through Branding and Innovation

Britt Berg has over a decade of experience creating brand and marketing strategies for noteworthy brands like Scotch&Soda, Intelligentsia Coffee and Madewell. Currently, she is the director of brand and e-commerce at Intelligentsia Coffee. Her role focuses on brand strategy, creative, social media, as well as driving new customer and revenue growth across all channels. Prior to Intelligentsia, she served as marketing manager at ISKO, where she played a key role in establishing the world’s largest producer of denim as an ingredient brand in the market and handled all marketing efforts in the US.